content marketing for events Tag Articles

How to Write Compelling Copy for Your Event

  If you feel as though you need to work on your writing skills, you are not alone. Coming up with compelling copy is a skill which needs to be constantly honed and adjusted according to feedback and results. Good copy has to be clear and concise, easily understood and read, and it must also compel your readers to action!... View Article

Do You Have a Content Marketing Strategy For Your Next Event?

With the presence of social media and sites such as YouTube, attendees no longer need to go to a conference to become more knowledgeable. Content is now super simple to access, and can be very inexpensive and convenient, especially if you are watching online. Events these days therefore are not so much about increasing knowledge, but about increasing participation and... View Article